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Communication before the storm is key

When your employees see snow on the ground, the thought of a day off immediately pops into their heads. Of course your customers are still reliant on you to provide the goods and services they have come to expect from your business. Before a storm hits, you should be communicating with both staff and clients to inform them of the situation.

Cloud Computing And Your Company: What You Need To Know

October 20th, 2015 cloud

Like it or not, cloud computing is coming to your industry.  The question is, when is the right time to adopt this technology to take advantage of the many benefits it offers?

Here are some answers to questions you may have about how to best take advantage of this sometimes mystifying technology.

Could Your Laptop Battery Revolutionize The Way We Drive?

If you like hot cars and green tech, you may have started hankering for a Tesla as far back as 2008.

Yet, aside from cool looks and speed, did you know the simple design edge that’s putting Tesla in the spotlight?

Other car builders, like Nissan, GM and even Mercedes, have electric cars on the road.

Passion Is Powerful

A few months ago I had the pleasure of working with Germania Insurance at their annual sales conference. The night before, at dinner, I was fortunate to sit at the table with Matt Sodolak. I use the word “fortunate” because I was about to witness what I would best describe as TRUE PASSION for your profession.

Are You Using Social Media To Market Your Business?

Here’s Why You’re Likely To Be Wasting Time And Money On False Marketing Metrics

John Wanamaker is famous for saying, “Half of the money I spend on advertising is wasted; the trouble is, I don’t know which half!”  With an ever-growing number of sophisticated online tracking tools, you’d think that wasting advertising dollars would be a thing of the past.

This Halloween…Who’s Keeping An Eye On Your Computer Network?

Many business owners and managers we talk with wait FAR too long to check their computer network’s health and security.  Unless you are actively performing regular daily, weekly, and monthly maintenance, a nasty virus, malicious hacker,

unexpected software corruption, hardware failure or dozens of other problems could catch you off guard and result in extensive downtime, data loss, and expensive data recovery efforts.

Turn Your Biggest Weakness Into Your Greatest Strength

You know the standard approach – first, identify your company’s weakness and then do everything you can to fix it. Practice at it relentlessly, feed your team (and yourself) with constant affirmations, do anything you can to dive deep into your weakness and fix it once and for all.